Block # 1: Sports & Entertainment Marketing Blog # 4 (25 points)

NCAA "March Madness" Tournament can cost employers big $$$$...

It's that time of year again. The NCAA college basketball season is winding down and the big event, coined "March Madness" is right around the corner. Each year, the top 65 mens and womens college basketball teams compete in a highly publicized tournament that take place during the month of March and into the beginning of April. Cities bid big money on the opportunity to host mini tournaments based on tournament seedings all leading up to the "Final Four" teams that play over three days in selected city.

The tournaments have become part of our culture with many people of all ages following the game results during the daytime at school and work and at night on television. There is a lot money that is wagered between friends and at the office as everyone and anyone is filling out their tournament "brackets".

An aspect of the tournament impact that goes unnoticed is the loss of worker productivity on the job while employees are updating their brackets and following the games live on television.
Read the article link below:

http://www.ibj.com/ncaa-tournament-may-cost-employers-18b-in-lost-work/PARAMS/article/18557

In 2 paragraphs (at least 5 sentences for each paragraph), respond the following questions. In paragraph # 1 (a minimum of 5 sentences) give your thoughts on the article? In paragraph # 2 (a minimumm of 5 sentences) consider this situation. You are the owner of a small business employing 25 people. You have computers set up with internet access and you are not at the business location all the time. What policies regarding the NCAA tournament would you employ to discourage the loss of worker productivity during the NCAA tournaments? Be specific.

Please sign your name to the bottom of your blog entry.

Block # 2: Sports & Entertainment Marketing Blog Entry # 4 (25 points)

NCAA "March Madness" Tournament can cost employers big $$$$...

It's that time of year again.  The NCAA college basketball season is winding down and the big event, coined "March Madness" is right around the corner.  Each year, the top 65 mens and womens college basketball teams compete in a highly publicized tournament that take place during the month of March and into the beginning of April.  Cities bid big money on the opportunity to host mini tournaments based on tournament seedings all leading up to the "Final Four" teams that play over three days in selected city. 

The tournaments have become part of our culture with many people of all ages following the game results during the daytime at school and work and at night on television.  There is a lot money that is wagered between friends and at the office as everyone and anyone is filling out their tournament "brackets". 

An aspect of the tournament impact that goes unnoticed is the loss of worker productivity on the job while employees are updating their brackets and following the games live on television.

Read the article link below:

http://www.ibj.com/ncaa-tournament-may-cost-employers-18b-in-lost-work/PARAMS/article/18557

In 2 paragraphs (at least 5 sentences for each paragraph), respond the following questions.  In paragraph # 1 (a minimum of 5 sentences) give your thoughts on the article?  In paragraph # 2 (a minimumm of 5 sentences) consider this situation.  You are the owner of a small business employing 25 people.  You have computers set up with internet access and you are not at the business location all the time.  What policies regarding the NCAA tournament would you employ to discourage the loss of worker productivity during the NCAA tournaments?  Be specific.

Please sign your name to the bottom of your blog entry.

Block # 3: Advanced Sports & Entertainment Marketing Blog # 3 (25 points)

The Economic Impact of a New Stadium...

As we learn about economics, one of the main topics we will focus on is the economic impact of building a new stadium.  In the past few years, teams like the Dallas Cowboys, New York Yankees, and Philadelphia Phillies, have all benefited from a new stadium.  In addition, the cities that these teams play in, have also experienced the economic impact of stadium construction.

In Oregon, there is a on-going campaign for an expansion MLB team and a new stadium for the team to play in.

Read the article link below:

http://www.oregonstadiumcampaign.com/impact.htm

Now that you have a background on Oregon's persuit of a team and a stadium, in a 2 paragraph response (a minimum of 5 sentences for each paragraph), answer the following questions.  In paragraph # 1 (a minimum of 5 sentences), discuss the article and the economic benefits for the state of Oregon.  In paragraph # 2 (in a minimum of 5 sentences), give your thoughts on cities building new sports and entertainment facilities.  Is it a good thing?  Why or why not?  Be specific.

Please sign your name to the bottom of your blog entry.

2nd Annual EHS All Star Basketball Classic (March 5th, 2010)

Thanks to all the sports and entertainment marketing students who worked so hard to make it happen and to all the students and faculty members that participated.

Here is a link to view all the photos.  Special thanks to April Nimjareansuk for taking such great photos! 

Enjoy.

http://picasaweb.google.com/ehsmktgteach/2ndAnnualEHSAllStarBasketballClassic#

2nd Annual EHS All Star Basketball Classic (FCPS News Release)

The EHS All Star Basketball Classic is making headlines.  Here is a news release from the FCPS Public Web Site.

Edison High Marketing Programs to Host All-Star Basketball Classic
http://commweb.fcps.edu/newsreleases/newsrelease.cfm?newsid=1367

Block 2: Sports & Entertainment Marketing Blog Entry # 3 (25 points)

Marketers that have already signed on as sports league sponsors in the real world would be wise to sign on in the virtual world as well.
According to the ESPN Sports Poll, conducted by TNS and Electronic Arts, more than a third of sports video game players say they spend as much or more time playing the game than they do following the same sport on television. Among these players, 75% of them said the in-game advertising helped reinforce the company's real world sponsorship.

Read the short article below and respond to the questions below.

http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=122282

In paragraph # 1, in at least 5 sentences, discuss the video gaming culture. Who plays? What is popular? Do you play? Why or why not? In your opinion, is the video game industry a place where a company can do well? Why or why not? In paragraph # 2, in at least 5 sentences, discuss the information provided in the article. How do you feel about corporations having an advertising presence in video games? Do you think gamers pay attention? Why or why not?

Please sign your name to the bottom of your blog entry.

Block 1: Sports & Entertainment Marketing Blog Entry # 3 (25 points)

Marketers that have already signed on as sports league sponsors in the real world would be wise to sign on in the virtual world as well.


According to the ESPN Sports Poll, conducted by TNS and Electronic Arts, more than a third of sports video game players say they spend as much or more time playing the game than they do following the same sport on television. Among these players, 75% of them said the in-game advertising helped reinforce the company's real world sponsorship.

Read the short article below and respond to the questions below.
http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=122282

In paragraph # 1, in at least 5 sentences, discuss the video gaming culture.  Who plays?  What is popular? Do you play?  Why or why not?  In your opinion, is the video game industry a place where a company can do well?  Why or why not?  In paragraph # 2, in at least 5 sentences, discuss the information provided in the article.  How do you feel about corporations having an advertising presence in video games?  Do you think gamers pay attention?  Why or why not?

Please sign your name to the bottom of your blog entry.